If you have exceptional writing and/or design skills and would like to share your expertise with a large audience of marketers, growth hackers, and business owners, we'd love to hear from you.
Successful guest contributions are comprehensive, data-driven, and engaging. Posts that teach our readers something new about the world of marketing and sales.
Long Form: These posts give readers in-depth tactical takeaways that are supported by relevant, recent examples, original quotes, original graphics, and current data. While we don't like to put a word count on our posts, these tend to run at 2,000 words and above.
When readers finish this type of post, they should be able to immediately execute on the given topic and have very few questions left on how to do it.
See our existing blog posts for reference
List Posts: List posts are hugely popular. We love them because they’re fun and straight-forward to write, and they do well on social media. Our readers love them because they’re easy to scan and to take one or two great points from. And both bloggers and readers love the fact that list posts are fun to comment on and link to.
Examples of List Posts:
"9 Ways to Increase Visibility for Your Best Blog Content"
"7 Keyword Research Mistakes That Stifle Your SEO Strategy"
"13 Brands Using LinkedIn Company Page Features the Right Way"
TOFU (Top of the funnel): These posts are created with broad, top-of-the-funnel traffic in mind. They’re usually related to larger internet trends or business-related topics, and are lighter in nature. There are also very few tactical lessons that can be taken away from them.
Examples of TOFU Posts:
7 Behaviors That Reveal Our Obsession With Technology
15 of Google's Coolest Doodles
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